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The 4 Most Popular Makeup Brands

Makeup products are substances that enhance a persons’ appearance. Throughout the years, many brands of makeup have risen and have become competitive with other brands. They have offered different features to make their brands well known. From being affordable, being natural to being hypoallergenic, these features made the top 4 most popular brands that made them  among the best-selling makeups worldwide.

Estée Lauder Companies has two of the most famous makeup brands. Clinique, being one of the first brands under Estée Lauder is included is Forbes’ World’s bestselling Make-up brand because of its vast variety of hypoallergenic products. It is one of the world’s first allergy tested, and dermatologist-driven cosmetic product. It may be one of the most expensive brands but its ability to customized order for makeup has also made it popular.

Make-up Art Cosmetics or M.A.C. Cosmetics is also under Estée Lauder Companies and it has become well-known for its variety of colors and flexibility of use. Almost every woman loves M.A.C., although it may not be the most affordable make-up. It is said to be a great makeup throughout the day or for night outs. The varieties of colors are so fabulous that some customers cannot compare them to anywhere else. Some of their products do not contain oil. For those that do contain oils, they use natural oils like, jojoba oil or orange oil. These oils can be useful to the skin, because they prevent water loss for a long period of time.

For budget-friendly choices, Cover Girl is one of the most famous brands. They offer reasonable prices for products that have been around for decades. The company also uses beautiful, famous people for the “face of Cover Girl” as endorsers to add to its popularity. The American Next Top Model show by Tyra Banks is one of its famous endorsers. Max Factor is the sister company of Cover Girl. It is also famous for its staying power. With a reasonably price, the brand is known for its long-lasting effect, which made most makeup artists use it for occasions and photo shoots.

There are things you have to consider when buying a cosmetic product namely, skin condition, coloring and other concerns like freckles. Skin condition may vary from oily to dry, from young to old. Certain cosmetic products are made especially for particular skin condition. There are also products that naturally-made, some are called “natural cosmetics”. Dark-skinned persons should use earthy colors like brown, yellow or gold and green colors. Fair-skinned persons can pull off pastel colors like pink, purple or blue colors.

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